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Implement a tag manager on the Trufi website to track user behavior across multiple pages (and on-page events such as links to named anchors on), conversion events, and micro conversions, mobile app tracking, A/B testing.

Required Skills and Knowledge

  • Familiarity with HTML, CSS, and JavaScript
  • Knowledge of web analytics and tracking methods
  • Proficiency with either Google Tag Manager or Matomo Tag Manager
  • Ability to set up tracking tags and trigger rules
  • Understanding of event tracking and anchor tags


Responsible Trufista(s): TJ

Contact Us About: Implement A Tag Manager

Note: If you are already set up as a Trufi Volunteer you can skip this form, and contact us in our Slack.

Trello Card ID: 63e7cf458f486dfd987ebd18